Services

Though I’ve worked for global giants, I prefer working with smaller businesses. I’ve helped small architecture firms, software startups, grassroots political groups, woodworkers, instrument builders, contractors, law offices, and much more. With more than 30 years’ experience in print and digital communication and design, if I can help you find an effective solution, I probably know someone who can.

Though far from exhaustive, here are some of the writing, editing, digital, design, and project management services I provide (and some I don’t).

Tell me about your project goals.

Writing Services

  • blogs / blog series

  • SEO / keyword implementation

  • product listings

  • e-newsletters

  • social media

  • marketing copy

  • internal communication

  • presentations

  • brand guides & manuals

  • user personas

  • training manuals & courses

  • journalism—reporting, editorial, feature

  • speculative fiction—specialize in sci-fi, fantasy, & horror

  • technical translation

  • RFPs/RFQs

  • story research

  • interviews

Editing Services

  • developmental editing—plot, character, voice

  • line editing—clarity, flow, readability

  • copy editing—style, punctuation, grammar

  • outlining (new or revision)

  • fact checking

  • Strunk & White / English grammar & punctuation

  • Associated Press (AP) style

  • Chicago Manual of Style (CMoS)

What I don't do

  • Marketing planning. I've worked in several mar/com departments, but my expertise lies with communication, not marketing. It's a fine hair to split, but a marketer will be better at helping you sell—ad campaigns, product placements, etc. I'm here to help you identify and gather information then create content that accurately, efficiently, and effectively communicates with your users, clients, and customers. I'm happy to work with your marketing team, but it is not my area of expertise.

  • Large-scale IT project management. While I have successfully managed large IT projects in the past, they aren't something I enjoy. I'll still help small businesses plan and implement small-scale projects, but I no longer work on large-scale full-time IT projects. However, I know several excellent IT PMs. Tell me about your project, and I’ll connect you if I know the right person.

  • Complete ISO Audits. I'd be delighted to be on your audit team, but I work through JBW Group. They are far better equipped to manage all the details of an effective ISO audit. Send me a note and I'll put you in direct contact with JBW's program manager.

Digital Services

  • SEO / keyword research

  • SEO site audit and report

  • SEO plan implementation

  • e-Commerce shop setup (Esty, eBay, Reverb, Faire, Redbubble, Amazon, Zazzle, TeePublic, etc.)

  • website/e-commerce site maintenance and updating

  • Google Ads campaign creation, monitoring, and development

  • Google Analytics monitoring and reporting

  • social media campaign design, implementation, & calendar management

  • online classroom training

Design Services

  • brand development

  • logo design or alteration

  • website

  • e-commerce design

  • social graphics

  • social campaigns

  • presentation design

  • e-newsletters & other email

  • magazine / newspaper

  • book cover

  • print and digital book interior

  • e-book creation / conversion (ie: Kindle, Kobo, etc.)

  • catalog

  • packaging

  • signage

  • swag

  • sales & marketing collateral

  • photography

  • short video

  • trade show / vendor booth style, props, swag, & signage

Project Management Services

  • See What I don’t do for a note about IT projects.

  • scoping & control

  • budgeting & control

  • planning / timeline development & control

  • team / resource hiring & management

  • project communication

  • cross-team coordination

  • client & vendor management

  • audience definition & research

  • content calendar planning & management

  • campaign planning & implementation

  • Google Ads planning, implementation & monitoring

  • developing repeatable workflows