Skills & Experience

I bring a multidisciplinary skill set that combines clear, effective writing with thoughtful design and a Project Management Professional (PMP) certification. I’m here to help with sharp copy, clean design, and guidance through the creative side of everything from building a brand to executing an SEO-focused blog series.

My skills make me a great creative partner for small businesses, startups, and independent creatives. Authors, painters, sculptors, jewelry designers, candle-makers, and more—I can help you thrive in the digital world without the monthly fee of a marketing agency.

Take a look at my clients and past positions, certifications and training, and software and applications I use.

Contact me if you’d like deeper history or more information.

Certifications & Education

Bachelor of Arts, Communication/Journalism—Purdue University, West Lafayette

Project Management Professional (PMP)—Project Management Institute, current & earned 2008

Squarespace Circle member, since 2023

ISO/IEC 27001:2022 Lead Auditor Training—27001:2022 Information security, cybersecurity and privacy protection—Information security management systems—Requirements, and 19011:2018 Guidelines for Auditing Management Systems

Microsoft Certified Technical Specialist (MCTS)—Microsoft Office Project 2007

Software & Applications

Writing

Google Workspace—Gmail / Drive / Calendar / Chat / Docs / Sheets)

Microsoft Office suite—Word / Excel / PowerPoint / OneNote / Outlook / Teams / OneDrive

KDP Manager—Amazon & Kindle publishing

ACX Manager—Audible publishing

Design

Adobe Suite—InDesign / Illustrator / Photoshop / Acrobat

Affinity—Canva version & Publisher / Designer / Photo Suite

ClipChamp / CapCut

Web & digital

Squarespace—platform, e-commerce, email lists, scheduling, Square integration, custom code, etc. on desktop and mobile

Google Analytics

Google Ads Manager

Meta Business Suite & Ads Manager

Amazon Ads Manager

Amazon & Goodreads author dashboards

Amazon, Kobo, Barnes & Noble bookseller dashboards

Multi-vendor marketplace shop managers—Etsy, Reverb, eBay, Faire, etc.

Print-on-demand shop managers—Redbubble, TeePublic, Zazzle, etc.

AI training and design manipulation—Midjourney, Gemini, Perplexity, ChatGPT, Copilot, etc.

Light Wordpress (classic & current) and Wix

Light Mailchimp and Exact Target

Project management

PMP Certification, earned 2008

Project management tools—MS Project, Basecamp

Communication/management tools—MS Teams, Discord

Clients & Work Experience

Freelance

Writer / Editor / Designer / Project Manager

June 2011-Present

Designed, wrote, edited, and managed for various companies, adapting my skills to fit their project needs. Work included editing blogs and social media, managing website projects, updating site content, designing logos, developing e-commerce sites, and more.

Clients include: Axiomport (agency) · Boxcrush (agency) · Christel House (non-profit) · Deep Ripples (SEO) · Glen Hollow (tourism) · Folkcraft & Flora Apothecary (home decor) · Kiwanis International (non-profit) · Maverick Woodworking (decor) · Two Moons Lutherie (instruments) · SB4C (politics) · Xiik (agency) · Various independent authors and makers.

Ismae Books

Author / Art Director / Publisher

January 2015-Present

Co-created an award-winning multi-book series (writing, editing, story structure, and production).

Managed the full author platform: website, newsletters, press kits, social media series, swag, reviewers, appearances, and event collateral. Coordinated timelines, assets, and messaging across multiple simultaneous releases.

Published

  • Things They Buried, 2019

  • They Eat Their Own, 2020

  • A Good Thief, 2023

Honors & Awards

  • Imaginarium panelist, 2021

  • Things They Buried

    • Named to Kirkus Reviews’ Best Books of 2019

    • Gold Medalist, Fantasy, Independent Book Publishers Award (IPPY), 2020

    • Imadjinn Award, Best Fantasy Novel, Imaginarium Convention, 2020

    • Quarterfinalist, SPSFC, 2023

    • Finalist, Sci-Fi/Fantasy, Kindle Book Review, 2019

    • Official Selection Action/Adventure, New Apple Literary, 2019

Green Witch Vintage & Handmade

Owner / Director / Creative Lead

July 2021-Present

Researched and developed brand identity, products, packaging, product copy, blogs, e-commerce website (Squarespace), social media strategy and design, enewsletter and email list, Google Ads campaigns, photography, booth/event design, basic SEO. Built replicable and flexible processes so a two-person team could operate like a much larger one.

Tuitive

(UI / web app / website design & development firm)

Project Manager

2008-2012

Led internal cross-functional team alongside clients’ teams through complex UI/UX, web, and application development projects—from early-stage research and user testing to design, build, and launch. Coordinated efforts across internal and client designers, developers, and strategists, and collaborated regularly with external PMs, business architects, and BI teams. Closed dozens of projects on schedule, within budget, and with minimal scope creep.

Additionally, developed client persona profiles, wrote and edited corporate content, attended client meetings from sales through closing, and developed educational presentations for team.

Clients included: Eli Lilly & Company, Midwest ISO, Ascension Health, Community Health, Hoosier Lottery, Indiana DOE, Shelby Materials, ChaCha, EduFocal, Kelley Executive Partners, Aurora Casket Company, St. Luke's UMC, Riley Bennett & Egloff, Cantrell Strenski & Mehringer, Stuart & Branigin, Hoover Hull, Vidsport

Indiana State Museum & Historic Sites

Electronic Communication Manager

2004-2007

Served as a hub for digital content and communication across complex, statewide institution, managing multiple monthly email campaigns and the website as well as serving as mar/com representative for Education Department and exhibit teams.

Led a major website redesign and rollout in 2005, including a custom CMS. Designed, wrote, and taught the training program for the new CMS to ensure staff could confidently manage their own content.

Led overhaul of the museum’s bi-monthly member magazine, Expectations, redesigning it from the ground up, running its editorial board, laying out each issue, writing large portions of content, soliciting articles from across departments, editing submissions, and managing its events calendar. Publication became a more cohesive, visually engaging piece under my leadership—both a community touchpoint and a key membership benefit.

Contact me for further details or deeper work history